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V12 Data Appoints Saša Zorović as Chief Operating Officer and Chief Financial Officer

For more information contact:
Larisa Bedgood
Director of Marketing

V12 Data Appoints Saša Zorović as Chief Operating Officer
and Chief Financial Officer

RED BANK, NJ – June 5, 2017  – Omnichannel data powerhouse V12 Data announced today that Saša Zorović has been named Chief Operating Officer and Chief Financial Officer. In this new role, Saša will oversee V12 Data’s technology, operations, human resources and finance teams and develop strategies to structure and operate the company for maximum success.

“Saša is a highly-decorated finance and operations executive and leader who is uniquely qualified to drive strategic growth with a laser-focus on operational excellence,” said Anders Ekman, CEO of V12 Data. “I have tremendous confidence in his ability to align V12 Data’s world-class data solutions with industry-leading best practices to drive our industry leadership.”

Prior to joining V12 Data, Saša held an executive role at technology company PTC where he served as VP of Finance, Operations, and Strategic Planning for the Internet-of-Things division. During his career tenure, Saša has served in numerous leadership positions, including Chairman and CFO for Aseptia, Inc. and CEO of Bloomberg DataConnect. Prior to that, Saša founded Datalette, a company that was subsequently acquired by Bloomberg. Saša has an MBA from Stanford Business School, a PhD in Engineering-Economic Systems from Stanford, and an AB from Harvard.

“V12 Data is quickly establishing a strong market position as a leader in providing rich acquisition data solutions and highly targeted audiences that deliver both breadth and depth,” said Saša.  “Delivering sustainable, profitable growth and investor returns is a focus for me, and I do so through strategic planning and establishment of optimal processes and systems. I am incredibly energized to help lead V12 Data to its next phase of innovation tied with operational excellence.”


About V12 Data
As an omnichannel data powerhouse, V12 Data combines rich data assets with robust technology to provide brands with a seamless and connected customer view. Our solutions bridge the right data across channels to power right time omnichannel engagement when, where, and how a brand’s customers and prospects prefer.